SONIC- ACAud National Congress 2015

The functional versatility of the “EGO” exhibit system has again shown SONIC to be a leader. Presenting new hearing aid products through quality graphics and a 40″ digital screen presentation. Hearing Aid product has been presented in custom built point of sale (POS) housings, designed, developed and produced by gthink studio. This display space was only 2m deep but 9m long, a low overhead ceiling prevented towers being built. This complete exhibition packs down into a single transport crate, a compact display from all angles. EGO and many other display systems are available for purchase from gthink studio.

 

SONIC – on display in Brisbane

SONIC Hearing, on display at the 2014 Exhibition for SONIC Hearing at the World Congress of Audiology held at the Brisbane Convention Centre. Expanding on the EGO Exhibition System where large format digital graphics are attached using a simple magnet system, I developed a new corner format on an island site.  The concept to give greater views from more locations in the exhibition hall. Collaborative exhibition solutions are at the heart of my experience and this was the 22nd year designing, supplying and managing logistics for the SONIC exhibition and marketing display.

Brand SA – On Display in Rundle Mall

This ‘Pop-Up’ Display was presented for the Department of State Development,  SA Government with the title “more than cars”   Major projects are underway in areas of mining, infrastructure and defence and the aim was to showcase the strengths of the state, including advanced manufacturing, agriculture and food. Details of the vast mineral and energy resources also highlighted the opportunities for business and communities across the state.

Using one of the Octanorm® exhibition profiles and aluminium composite panels,  “Brad Expo” built a sturdy ‘pop-up’ display under the canopy in Rundle Mall, Adelaide. A walk through design with presentation alcoves provided a new idea around every corner. Viewing windows created interaction and kept valuable product safe. The visitors were engaged through a community consultation posting panel and an interactive photo booth featuring South Australian food product.  With almost 50 display topics extensive design research was completed before the display was presented over two days.

SONIC – on display in Sydney

A big week bringing together the exhibition for SONIC Hearing at the Australian College of Audiology seminar held at the Sydney Convention Centre. Utilising the EGO Exhibition System, large format digital graphics are attached using a simple magnet system.

24″ LED screens present interactive information via client laptops. Collaborative exhibition solutions are at the heart of my experience and this was the 21st year designing and supplying exhibition and marketing displays to SONIC.

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retail design

Marcus & Michael Breach opened the first Grass Roots store in early 2007 to live their dream of offering wholesome, fresh, quality food to the masses.
The grass Roots mission statement : ‘source quality, fresh ingredients and actively seek local and organic produce where possible.’
My brief was similar, into a tiny space, deliver a fresh, vibrant, modern and clean store environment with a vision to opening multiple outlets, each with a recognisable link and unique brand standout.

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… on a good thing

when on a good thing, stick to it ….  my relationship with SONIC, will hit 20 years in 2013. SONIC Innovations first used my service in 1993, when they launched their Australian Hearing Aid division. I have designed and built many different exhibition and marketing displays over the last 20 years. The “groove” themed display presented here launched a new product, the graphic design component was worked from existing marketing material.”Greg’s strength is to consistently deliver on time and on budget, his capacity to capture a creative design theme based on a brief provided by ourselves that best reflects the products, services and marketing message we are trying to deliver to our customers is outstanding …… the awards and recognition for the quality and standard of our exhibits is now seen as the benchmark for exhibitors in our industry ”
Ashley Wilson – Managing Director, SONIC

IT Happens in South Australia

World Congress on IT – Adelaide Convention Centre – 2002  A 150 square metre exhibition stand representing 25 South Australian IT companies showcased our State capability and brought financial benefit to the companies on display. The design solution made effective use of the footprint and the full ceiling height of the exhibition centre creating an elevated and enclosed platform.

Award of Merit, 2002 Design Institute of Australia – Laminex Group  SA Awards Program – “overall the integrated design solution represents international best practice and is well deserving of the Award of Merit”

display furniture for winery

Designed to be more than an information point, these display units are Furniture, manufactured using solid timber – Australian oak, the frames and bases were laminated then machined. The timber is finished in Danish Oil to present the natural feel and texture.  The display face is acrylic and can be illuminated highlighting the 3D display space under the blown acrylic dome. Graphic panels and wine bottles are easily exchanged with-in the display space.
The graceful arc of the support leg is highlighted by the swirl finished aluminium.